Sneak Peek: Tag along on a Sportsgirl buying adventure!

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Europe, the US, Japan… it’s all in a day’s work for the Sportsgirl’s buying team! We asked Sportsgirl Buyer Charlotte to grab a camera and take you behind-the-scenes on their jet-setting journey – stay tuned for weekly dispatches with fashion, fun, food and good old-fashioned sightseeing from across the globe!

The talented Sportsgirl buying team keep their finger on the fashion pulse with regular buying trips taking them to the shopping capitals of the world. Dream job? You know it - but the team are also hard at work! With their expert eyes looking out for the latest trends, silhouettes, colours and shapes, these are the people who bring it from the fash capitals direct to you at Sportsgirl! First stop: London!

East End Girls: After 23 hours on the plane, we’re here! A meeting in the East End first thing at this cute little place – coffee definitely required!

Next stop, Charlotte Road: I used to walk down this road every day when I lived in London - brings back so many memories!

London essentials: Red bus, gray skies: yep, we’re definitely in London now!

I heart West Village! This little boutique in Notting Hill is one of my all time faves! An eclectic mix of new stock and make sure you rifle through all the vintage - some gems to be found!

Portobello Market: The world-famous Portobello market is always inspiring, with emerging designers, art, antiques and so much more!

Hey, it's snowing! Me trying to get a shot of the snow on my jacket! About 6 degrees...freezing!

Shopper's paradise: London's amazing Carnaby Street at night. So many great boutiques and department stores.

Rock 'n' roll hotel: our home in London is Sanctum Soho - a hip hotel owned by Iron Maiden! So of course everything about it is rock 'n' roll: even the taps!